for the smile of your life

Why Choose Us?

Three things set First Choice Dental Group apart and enable us to uniquely care for your smile and the smiles of those you care about. Comfort. Complete Health. Convenience.

Comfort Dentistry

West Madison DentistProviding comfort-conscious™ technologies, techniques and gentle, superior care is our focus because we believe this means better dental health care for you. We are committed to providing you with a comfortable, anxiety-free dental visits, thanks to the most advanced, most comfortable dental care technologies available. And our dental care professionals are experts in the techniques needed to deliver gentle, comfortable dental care. Laser Dentistry for no-drill, no-shot appointments. Diagnodent™ scanning technology for early detection of cavities, which means less invasive, more comfortable treatment. Sedation Dentistry for patients who have dental anxiety or need extensive work done and want it done in one visit with a low memory of the procedure. A touch so gentle that a surprising number of patients say, “I no longer fear the dentist.” Family-friendly music, TV, “kid comforts” and other amenities make appointments go by quickly. Your comfort is our top priority. And our unique lifetime treatment planning helps you have comfort that we’re not just treating today’s needs, but also helping you to plan for future treatment and avoid oral health issues down the road.

Complete Health Dentistry

You’re not completely healthy unless your smile’s healthy. Research shows oral health and overall health are closely linked. You deserve a dentist who’ll be an integral member of your healthcare team to keep your smile healthy, so you can be a healthier you. Especially since the average person will see their dental hygienist and dentist and spend more time with them in a year than with any other member of their healthcare team. With First Choice Dental’s focus on early detection, lifetime treatment planning and helping ensure you prevent future issues, we’re your complete health partner. It’s not “just a cleaning”. It’s your dental wellness exam, which is central to your wellness overall.

Your mouth is the window into what’s going on elsewhere in your body. Every time you open wide for your dentist, there's a chance we will find valuable information about your general health in addition to the health of your mouth. As research emerges about the links between oral health and overall health, routine dental visits offer an opportunity for us to help you manage chronic conditions. In some cases, your dental visit can find early signs of disease such as diabetes, heart disease, and cancer. Given that dentists and hygienists see patients more frequently for regular check-ups than any other health care provider, dentists are taking on an increasingly important role in monitoring and addressing chronic health care issues.

There’s a strong connection between oral health and general health around several health conditions.

  • Diabetes: The correlation and sometimes causal relationship between diabetes and periodontitis may be the strongest of all the connections between the mouth and body. Research points to the likelihood that inflammation due to periodontal disease can impact the body's ability to control blood sugar. For diabetics in particular, frequent dental visits are vital to overall health.
  • Heart Disease:Although there is no clear causal relationship, gum disease and heart disease often go hand in hand. Up to 91% of patients with heart disease also have periodontitis, compared to 66% of people with no heart disease. The two conditions have several risk factors in common, such as smoking, unhealthy diet, and excess weight. The inflammation caused by gum disease could also be causing inflammation in the blood vessels and increase the risk of heart attack and increase blood pressure.
  • Pregnancy: Hormonal changes during pregnancy increase a woman's risk for gum disease. There is growing research that gum disease can contribute to premature or low birthweight babies. To eliminate one more concern about the health of their babies, pregnant women should get regular dental care, and some insurance plans will even cover extra cleanings and exams during pregnancy.
  • Smoking and Tobacco Use: According to the Center for Disease Control (CDC), smokers have three times higher risk of gum disease than someone who does not smoke. Dentists and dental hygienists can be vital partners in helping tobacco users quit, by both supporting quit attempts and providing access to nicotine replacement and quitting medications.
  • Cancer:Physicians will poke and prod just about everywhere else, but the mouth is often foreign territory, so it’s important that dentists make it common practice to check for oral cancers.

When you open wide for your dentist, he or she will see much more than your teeth. We’re committed to your complete health.

Convenience for Your Busy Schedule

What do you call a family living with three kids on one end of Madison, with Mom and Dad working on the other end of town, and school somewhere in between? Normal. Typical. And time-starved. So convenience counts. With 9 locations in and around greater Madison, we’re easy to get to from work, home, school or play. We make it easy to take good care of your smile when you’re on the go.

  • Family Scheduling: So you and the three kids can all be seen at the same time in the same office. Our gentle Madison dentists are experts in caring for your whole family, so everyone from tots to teens and beyond can get what they need right here.
  • Orthodontics right down the hallway: Avoid starting a whole new healthcare relationship when your child needs braces. Named to Madison Magazine’s list of Madison’s Top Orthodontists, you can trust their smile to us.
  • Online appointment requests 24/7: Any time of day, any day of the week, you can Request and Appointment online, whenever you think of it, and check it off your list!
  • Specialists all under one roof: Your complete dental health team is here at First Choice Dental, with general dentistry, cosmetic dentistry, orthodontics, periodontics, endodontics and oral surgery available for you, no need to be referred to another practice.
  • Text or email reminders: Never forget an appointment again, with handy reminders as close as your phone or laptop. Confirm appointments with the touch of a button.